Privacy Policy

Effective Date: September 7, 2026 — Last Updated: September 7, 2026

ProfitAds, LLC (“we”, “our”, “us”) operates the websites primalpawsnutrition.com (collectively, the “Service”). This Privacy Policy applies to both websites and explains how we collect, use, disclose, and protect your personal information.

1. INFORMATION WE COLLECT

Personal Data: Full name, email address, phone number (if provided), billing and shipping address, and payment details (processed securely through third-party payment processors).

Usage Data: IP address, browser type, pages visited, time and date of visit, device type, referral source, and exit URLs.

Communications Data: your SMS, calling, and email opt-in status, consent records (including the disclosure shown, date, time, and method of consent, and IP address), and communication preferences.

2. HOW WE USE YOUR DATA

We use your data to: operate and maintain our website; process transactions and deliver products; send transactional and marketing emails; analyze usage to improve our Service; detect and prevent fraud; and comply with legal obligations.

If you have opted in as described in Section 4, we also use your phone number to send text messages and place telephone calls — including order updates, abandoned-cart reminders, and promotional offers.

3. EMAIL MARKETING

3.1 When you provide your email address through our checkout, opt-in forms, or lead magnet popups, you consent to receive marketing emails from Primal Paws Nutrition including product tips, woodworking advice, special offers, and promotional content.

3.2 Email frequency varies but is typically several times per week.

3.3 Every marketing email includes a functional unsubscribe link. You may opt out at any time.

3.4 You can also opt out by emailing support@primalpawsnutrition.com. We process unsubscribe requests within 10 business days.

3.5 Opting out of marketing emails does not affect transactional emails related to your purchase.

3.6 We do not sell, rent, or share your email address with third parties for their direct marketing purposes.

3.7 We may segment, personalize, and automate email communications based on your purchase history, engagement, and behavior on our website.

4. TEXT MESSAGE (SMS) AND TELEPHONE COMMUNICATIONS

If you opt in by checking the consent box at checkout (or via another documented opt-in method), you agree to receive recurring automated marketing and transactional text messages and telephone calls — including calls made with an automatic telephone dialing system and calls using prerecorded or artificial/AI-generated voice messages — from The Primal Paws Raw Feeding Kit, including abandoned-cart reminders, order updates, and special offers, at the phone number you provide.

• Consent is not a condition of purchase. You can buy our products without opting in to texts or calls.
• Message frequency varies; message and data rates may apply.
• Reply STOP to any text to cancel texts and HELP for help. To stop calls, you may say so during any call, or request placement on our internal Do Not Call list. You may also opt out of texts and/or calls by any reasonable method, including emailing support@primalpawsnutrition.com; opt-outs are honored within 10 business days at most.
• Our messaging and calling program is operated with the assistance of third-party service providers acting on our behalf under contract. We do not permit them to use your phone number for their own purposes.
• We retain records of your consent for a minimum of four years, and our internal Do Not Call list for a minimum of three years.

Full program terms are available in our Mobile Messaging & Calling Terms at primalpawsnutrition.com/sms-terms.

5. COOKIES AND TRACKING TECHNOLOGIES

Essential Cookies: Load immediately for core site functionality. Cannot be disabled.

Non-Essential Cookies (Analytics, Advertising): These are loaded by default to ensure full site and advertising functionality. You may opt out at any time via your browser settings, by contacting support@primalpawsnutrition.com, or through the ‘Do Not Sell or Share’ link available on every page.

For visitors in Canada (including Quebec), non-essential cookies load only after you accept them via our cookie banner.

Third-Party Advertising and Analytics Providers: We work with the following third-party providers, each of which uses cookies, web beacons, pixel tags, and similar tracking technologies to collect information about your interactions with our Website and other websites you visit:

• Meta (Facebook) Pixel and Conversions API — operated by Meta Platforms, Inc. Used to measure ad effectiveness, deliver targeted advertising on Facebook and Instagram, and build custom audiences for remarketing. Privacy policy: facebook.com/privacy/policy. Opt out: facebook.com/settings?tab=ads.
• Google Ads and Google Analytics 4 — operated by Google LLC. Used to measure ad performance on Google’s network, track conversions, and analyze site usage patterns. Privacy policy: policies.google.com/privacy. Opt out: adssettings.google.com.
• Microsoft Advertising Universal Event Tracking (UET) — operated by Microsoft Corporation. Used to track conversions from Microsoft Advertising campaigns across Bing, Yahoo, AOL, and the Microsoft Audience Network. The UET tag collects information about pages visited, IP address, browser type, and actions taken on our site (such as purchases). Microsoft’s privacy practices are described at privacy.microsoft.com/privacystatement. You can opt out at account.microsoft.com/privacy/ad-settings.
• Microsoft Clarity — operated by Microsoft Corporation. Used to record user sessions (clicks, scroll depth, heatmaps) to improve site UX. Data is anonymized. Privacy policy: privacy.microsoft.com/privacystatement.

You can configure your browser to reject cookies, though some features may not function properly.

6. DATA SHARING AND DISCLOSURE

We do not sell your personal data as traditionally defined. We share data with advertising partners (Meta, Google, Microsoft) for cross-context behavioral advertising, which may constitute a “sale” or “sharing” under certain state privacy laws. We may also disclose data to service providers, law enforcement when required, and in connection with business transfers. All service providers are contractually required to protect your data.

Our email, SMS, and calling service providers act on our behalf under written contracts that restrict their use of your data; they may not use your phone number or email for their own purposes.

7. YOUR PRIVACY RIGHTS

Depending on your state of residence, you may have rights to: access, correct, delete, or port your personal data; opt out of the sale or sharing of personal data for targeted advertising; and appeal a denial of your privacy request. These rights are available to residents of California, Virginia, Colorado, Connecticut, Utah, Texas, Oregon, Montana, and other states with applicable privacy legislation.

You may use an authorized agent to submit requests on your behalf; we will verify the agent’s authority.

8. CALIFORNIA PRIVACY RIGHTS (CCPA/CPRA)

California residents have specific rights under the CCPA/CPRA including the right to know, access, delete, correct, and opt out of sharing. To exercise your rights, submit a request via primalpawsnutrition.com/contact (include “CCPA Request” in the subject) or email support@primalpawsnutrition.com. We respond within 45 days.

9. DO NOT SELL OR SHARE MY PERSONAL INFORMATION

We share certain personal information with advertising partners for targeted advertising. Under applicable state privacy laws, this may be considered a “sale” or “sharing.”

To opt out: submit a request at primalpawsnutrition.com/contact with subject “Do Not Sell or Share”; or email support@primalpawsnutrition.com; or use the “Do Not Sell or Share My Personal Information” link in our website footer.

We also treat Global Privacy Control (GPC) browser signals as a valid opt-out request.

We process requests within 15 business days. Opting out does not mean you stop seeing ads; ads will be less personalized.

10. CANADIAN PRIVACY RIGHTS (PIPEDA AND QUEBEC LAW 25)

If you are in Canada, we collect, use, and disclose your personal information with your consent and in accordance with PIPEDA and, where applicable, Quebec’s Act respecting the protection of personal information in the private sector (Law 25). You have the right to access and correct your personal information, to withdraw consent at any time (subject to legal or contractual restrictions), and to file a complaint with the Office of the Privacy Commissioner of Canada or, in Quebec, the Commission d’accès à l’information. Your information is stored and processed in the United States; by using the Service you acknowledge this cross-border transfer. Our Privacy Officer can be reached at support@primalpawsnutrition.com. Commercial electronic messages to Canadian recipients are sent only with express consent in compliance with CASL, and every message identifies us and includes a functional unsubscribe mechanism.

11. CHILDREN’S PRIVACY

Our Service is not directed at anyone under 18. We do not knowingly collect data from children. If we become aware of such collection, we will delete it immediately.

Our text messaging and calling program is limited to individuals 18 years of age or older.

12. DATA SECURITY

We use industry-standard security measures including SSL encryption, firewalls, and access controls. No method of Internet transmission is 100% secure.

13. DATA RETENTION

We retain personal data only as long as necessary for the purposes described herein, or as required by law.

Consent records for our messaging and calling program are retained for a minimum of four years, and our internal Do Not Call list for a minimum of three years.

14. DATA BREACH NOTIFICATION

In the event of a data breach affecting your personal information, we will notify you as required by applicable state and federal law.

15. INTERNATIONAL DATA TRANSFERS

If you are outside the United States, your data will be transferred to and processed in the U.S. By using our Service, you consent to this transfer.

16. CHANGES TO THIS POLICY

We may update this Privacy Policy at any time. Changes are effective when we update the “Last Updated” date above.

Material changes affecting how we use phone numbers or other sensitive data will be communicated before they take effect.

17. CONTACT US

Email: support@primalpawsnutrition.com

Support Page: primalpawsnutrition.com/contact

Mailing Address: ProfitAds, LLC, 30 N Gould St Ste R, Sheridan, WY 82801, USA